MaSSSoftech

Leading Networking Brand Now Incorporates Byte and Switch's Storage Content
Providing IT Decision Makers a Holistic, Real-World View of Technology's
Impact on the Network and Data Center



SAN FRANCISCO, Sept. 8 /PRNewswire-FirstCall/ -- TechWeb, the global leader in
technology media, today announced the launch of Network Computing
(www.networkcomputing.com), a significantly enhanced online destination for
network, data center and storage Information Technology (IT) decision-makers.
Recognizing the fusion of these critical enterprise technologies and the roles
of these three groups of decision makers, the new Network Computing
destination incorporates the content of Byte and Switch, the former TechWeb
site focused exclusively on storage.

Network Computing delivers in-depth information and real-world insight for
technology decision-makers through a unique "For IT, By IT" approach, relying
predominantly on current and former IT professionals. Fueling this trusted
"For IT, By IT" methodology, Network Computing has expanded to deliver timely
strategy and workshops, news, in-depth features, expert reviews, opinionated
blogs, newsletters and digital issues on an array of key enterprise
technologies, including: back-up and recovery, data center architecture and
virtualization, WAN acceleration, and unified communications. Through this
approach, a deep reader loyalty has extended over 20 years, but the need for
IT to turn to their peers at a trusted source is ever-present.

"With the worlds of data, networking and storage colliding, things IT decision
makers need to know are changing," stated Mike Fratto, Editor of Network
Computing. "IT executives can no longer take a silo view of IT operations and
must realize that networking groups, storage groups, server groups and
application groups can no longer be disconnected. The new Network Computing
takes a holistic view of technology's impact on the network."

Network Computing is at the forefront of the sweeping changes in how IT
delivers services and support to organizations, such as data center
consolidation driven by advances in servers, storage and networking
technologies; the rapid growth of virtualization; advances in automation and
control; the impending explosion in cloud computing; the focus on delivering
applications; and the rising importance of information security.

"As IT coalesces around the network and data center, this is the ideal time to
transform a powerful B2B brand like Network Computing," said Brandon Friesen,
Vice President, Group Publisher of the InformationWeek Business Technology
Network, which includes Network Computing. "This new site is a powerful
platform to serve both our audience and expanding number of technology
marketers trying to reach and engage network, data center and storage decision
makers."

Network Computing offers technology marketers fully integrated marketing
communications programs to engage and activate buyers of technology products,
and services. These performance marketing solutions scale from targeted lead
generation programs focused on specific technology topics, to broad-based
branding and awareness, such as site advertising. Network Computing also
features virtual events, digital issues, mobile distribution, and social media
for user interaction and engagement. For more information on sponsorship
opportunities, please contact Martha Schwartz, VP of Group Sales, TechWeb at
mschwartz@techweb.com.

About InformationWeek Business Technology Network
(http://www.informationweek.com/)
The InformationWeek Business Technology Network provides IT executives with
unique analysis and tools that parallel their work flow - from the defining
and framing of objectives through to the evaluation and recommendation of
solutions. Anchored by InformationWeek, the multimedia powerhouse that looks
across the enterprise, the network scales across the most critical technology
categories with online properties like DarkReading.com (security),
IntelligentEnterprise.com (application architecture), Network Computing
(networking and communications) and PlugintotheCloud.com (cloud computing).
The network also provides focused content for key IT targets such as CIOs,
developers and SMBs with InformationWeek Global CIO, Dr. Dobb's and
bMighty.com, as well as vital vertical industries with InformationWeek
Financial Services, Government and Healthcare. With content at the nucleus of
our information distribution strategy, IT professionals turn to our network of
expert voices, research and communities to stay informed, get advice, and
research technologies to make strategic business decisions.

About TechWeb (http://www.techweb.com/aboutus)
TechWeb, the global leader in business technology media, is an innovative
business focused on serving the needs of technology decision-makers and
marketers worldwide. TechWeb produces the most respected and consumed media
brands in the business technology market. Today, more than 13.3 million*
business technology professionals actively engage in our communities created
around our global face-to-face events Interop, Web 2.0, Black Hat and
VoiceCon; online resources such as InformationWeek.com, Light Reading,
Intelligent Enterprise, bMighty.com, and The Financial Technology Network; and
the market leading, award-winning InformationWeek, TechNet Magazine, MSDN
Magazine, and Wall Street & Technology magazines. TechWeb also provides
end-to-end services ranging from next-generation performance marketing,
integrated media, market research, and analyst services. TechWeb is a division
of United Business Media, a global provider of news distribution and
specialist information services with a market capitalization of more than $2.5
billion.