Today, access to information is vital for a large portion of the “connected” population; connected to everyday’s information: News, emails, appointments, text messages, calls and videos. Via a variety of devices. Everywhere. Ubiquitous.
The paradox arises when there is a big change on how IT market operates. Before, IT products struggled to have a wide base of users. Today, users have their devices –PCs, servers, laptops, smart-phones, etc; ready to explore IT from everywhere. They longest jump came with the cell-phone to smart-phone transformation, their price drop result of the technology advances and commoditization of the data services for mobile devices.
Now think: potential users, avid to explore, and to take advantage of their data plans. Easy to use devices (full keyboards, wide screens, touch screens). Plenty of opportunities not only for the traditional IT vendors; but also for those who have a good idea and published it, like in the iPhone, Blackberry and Symbian communities.
Then, who has the power here? The users? The IT vendors? It seems to be a win-win situation, not even better than after a good negotiation. For the IT vendors, tons of possibilities, only limited by creativity; for the users, the opportunity to have their senses informed. It used to be “at your fingertips”, nowadays, listening and watching—even wearing. For the users: is there a real need to have the information ready all the time? Do you think the need is created by the products and services available?
Nokia Morph Concept
http://www.nokia.com/about-nokia/research/demos/the-morph-concept
http://www.youtube.com/watch?v=Zto6aTZM9t0
What is there in ones name! Here is a LOT!
12 years ago